Internal review build · not indexed · 2026-07-16
Three directions. One content source.
Identical copy, projects, and proof points across all three. The only variable is the design strategy. Pick the bet, not the paint.
V1Institutional EditorialThe buyer decides in five seconds whether this is a real operator or a template, so one full-bleed real jobsite photo does the vetting.→V4Trust-First InstitutionalThe buyer does not want to be sold, they want to verify, so the homepage behaves like the first page of an RFP response.→V5Blueprint ProcessThe buyer is not purchasing construction, they are purchasing predictability, so the site is dressed in the documents their work already trusts.→
Awaiting verification · 12 items
Unverified facts (license, client names, stats, projects) are gated in the content layer and will not render publicly until confirmed. Full list in ai_docs/open_questions.md.